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Research

UX Kickstart Studio

We start each one of our projects with the UX Kickstart Studio. Through this method, we are able to understand the needs of your brand and customers, which helps us clarify the context of the project.

  • Plain UX Map
  • Persona and Journey Maps
  • Innovation Map
  • Business Model Design (MVP printout)

Competitor Analysis

We track and list the activities of other global and local companies; highlight the most effective examples and do a comparative analysis.

  • Extensive Competitor Analysis (benchmark)
  • Expert Opinion and Analysis Report

UX Testing

We get your product tried out by customer groups of 8 or 24. These tests help us recognize where the customers have difficulty and which areas carry more importance for them.

  • Face-to-Face UX Test (min. 8 users)
  • Remote UX Test (min. 24 users)
  • Customer Surveys
  • Card Sorting
  • Tree Testing (information architecture)

Design

Service and Solution

Before we start with the design, we determine all the detailed needs of your current service or the service you would like to create, as a result of which we offer you a number of solutions.

  • Service and Solution Design
  • Customer Journey Map
  • Identification of the Sitemap and Context

Customer Journey

We design the interfaces your customers are to experience based on the configured service. We test them through the prototypes and develop your service.

  • Simple UX Function Prototypes
  • Quick Development and Testing Opportunities
  • Interaction Planning

UI & Visual Design

We design the most rewarding UX prototypes according to the latest interface trends to develop both a new language of visual communication and your customer’s interaction with your service.

  • UI & Visual Prototyping
  • Prototype Videos
  • Interaction Design Guide

Content Strategy

Content Strategy

We determine all the aspects of your current content in need of development, your target group and provide you with suggestions that can increase your KPI. We revise the content to your liking synchronously with your team.

  • Content Analysis and Consultancy
  • Project Specific Content Strategy
  • Creative Content Marketing
  • Landing Page Content

UI Content Design

In interface design, it is important to develop the content and pass it onto the designer before anything else. The OktoPeople team designs in line with the content and creates the UI content according to customer experience.

  • UI Content Analysis
  • UI Content Development
  • Content Architecture
  • Error Messages and Notifications

Tone of Voice

Do you have a consistent tone of voice? How does your brand sound to your customers? We handle these questions and revise your identity along with your corporate language according to your brand.

  • Brand Positioning
  • Brand Equity and Identity Study
  • Tone of Voice
  • Corporate Slogan

Optimization

Analysis

Before going through with a radical change, we determine the critical pages which affect user experience badly and need revision (the cart page for example).

  • Expert Opinion and UX Analysis

Testing

We test the UX errors that came out during analysis, prove our hypothesis and move on to the design phase.

  • A/B Testing
  • Multivariate testing
  • Video record output
  • Heatmap
  • Clickmap

Report

We share the test results with a detailed report. We advise on the roadmap what needs to be done during this process.

  • Optimization Test Report and Roadmap
  • Video Record Output of the Tests

TRAINING

UX Kickstart Studio

This is an entertaining method of brainstorming, actively attended by the OktoPeople team and the customer, as a result of which we designate the potential needs of the project.

*The UX Kickstart Studio Method is exclusive to OktoPeople.

  • Plain UX Map
  • Persona Journey Maps
  • Innovation Map
  • Business Model Design (MVP printout)

UX Training

We increase team effort and UX consciousness in our training sessions attended by groups of employees from various departments of your company.

  • Experience Design and Usability
  • Advanced UX Technologies
  • UX Processes and Agile Methods
  • Design Thinking Workshop
  • UX Trends
  • Sample Case Study Inquiry

“Good design is as little design as possible.”

Dieter Rams

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